![]() ![]() Some examples of these changes can already be seen through various pieces of media. I don't know why the appearance of npc should change in EU/NA. Instead, Amazon will make changes to the races of NPCs to "make audience feel more at home in Lost Ark." Because the MMO is a Korean game, nearly all of the NPCs in its world are White or Asian. But on the game's official website, the team announced its intentions to do more than simply bring the MMO to North American and European regions. Now, its developer, Smilegate RPG, will work with Amazon to publish Lost Ark for a western release. RELATED: Amazon MMO New World Will Feature Paid Cosmetics Lost Ark is considered one of the hottest video games in South Korea, having won several awards across multiple categories at the Korea Game Awards back in 2019. But perhaps the localization of the Korean MMO Lost Ark is the key to Amazon stepping into the industry. This has led to skepticism over Amazon's upcoming game New World, its quality, and its sustainability. Crucible's open beta was a flop, eventually resulting in its full cancelation the same year. After Amazon and Smilegate RPG announced their goals to change some characters' races during Lost Ark's localization process, a number of fans criticize the decision, calling it "censorship."Īmazon isn't known for its video games, though it does own the gaming-centric streaming site Twitch. ![]()
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